Your Car Spot dealer profile is the centrepiece of your dealership's presence on the platform. When buyers search for used cars in Poland on Car Spot, your profile is what they see alongside your individual listings — and a professional, complete profile builds the trust that converts a browser into a buyer. This guide covers every step of setting up a compelling Polish dealer profile on Car Spot.
Step 1: Register and Start Dealer Onboarding
Go to /dealer/onboarding to begin the Car Spot dealer registration process. You will need your business registration details (NIP number), business name, primary city of operation, and contact information. Car Spot's onboarding process is designed to be completed in a single session — have your details ready to make the process as quick as possible.
Step 2: Enter Your Dealership Details
Provide your official business name, address, primary phone number, and email contact. If your dealership operates across multiple locations — for example, one site in Warsaw and another in Praga or Mokotów — set up a separate Car Spot profile for each location so buyers can find the site most convenient for them.
Step 3: Write Your Dealer Description
Your dealer description is your pitch to Polish buyers deciding whether to trust you. Cover: how long you have operated, the types of vehicles you specialise in (imports from Germany, family cars, commercial vehicles, EVs), any brand specialisms, your warranties or buyer guarantees, and what makes your dealership stand out. Keep it between 100 and 200 words — informative without being overwhelming.
- Years operating in Poland and any history of the business
- Vehicle types and brand specialisms
- Buyer protections: warranty, return options, financing availability
- Whether you specialise in Polish-market or imported stock
- What sets your dealership apart from Otomoto.pl competitors
Step 4: Upload Dealership Photos
Professional dealership photos significantly increase buyer confidence. Upload exterior shots of your premises, interior photos showing your stock and display area, and any team photos. A well-photographed dealer profile reassures buyers that they are dealing with a legitimate, established business.
Step 5: Set Operating Hours
Enter accurate opening hours for your dealership. Saturday is a key shopping day for Polish car buyers — make sure your hours reflect your actual availability. Also note any public holiday closures so buyers are not disappointed when they arrive.
Step 6: Publish Your First Listings
Once your Car Spot dealer profile is complete, publish your first vehicle listings. Use Car Spot's AI Description Generator to create professional descriptions quickly. Ensure each listing includes the Przegląd techniczny expiry date, mileage in kilometres, service history details, and whether the vehicle is Polish-market or imported — the four data points Polish buyers look for first.
